ATLANTA, G.A., Jan. 20 /CSRwire/ - Today, the Biomimicry Institute and the Ray C. Anderson Foundation announce that the Biomimicry Global Design Challenge is open to registrants, who are invited to submit commercially viable, nature-inspired solutions to our global food system challenges. The grand prize, to be awarded in 2016, is $100,000. Our hope is ... Continue reading Biomimicry Global Design Challenge
Communication
Bloomberg Billionaires
See on Scoop.it - Alain Renaudin The Bloomberg Billionaires Index is a daily ranking of the world's richest people. Alain Renaudin's insight: wow, great example of infographics, dataviz & Co ... See on http://www.bloomberg.com
Feeling Your Consumer: What Marketers Are Missing About Making Emotional Connections
See on Scoop.it - Alain Renaudin Douglas Van Praet discusses the neurological nature of empathy and how marketers often focus on competition at the expense of real connections. See on http://www.fastcocreate.com
The Psychology of Color in Marketing and Branding | Help Scout
See on Scoop.it - Alain Renaudin The psychology of colour as it relates to persuasion is one of the most interesting-and most controversial-aspects of marketing. See on http://www.helpscout.net
Personal branding, the future of man 2.0 ? | Le Cercle Les Echos
See on Scoop.it - Alain RenaudinAlain Renaudin's insight:Everyone becomes or wants to become a brand, in the age of the media-ego, this is not surprising. But conversely, and this is very important, brands also have an interest in becoming incarnate, re-incarnated, re-humanised. To be warmer, more emotional, more credible and sincere in their social commitments in particular. If ... Continue reading Le personal branding, l’avenir de l’homme 2.0 ? | Le Cercle Les Echos
Those Who Stand for Nothing Fall for Anything
See on Scoop.it - Alain Renaudin I've been trying to put my finger on the problem with so much of the social content brands put out into the world. Why does it seem so damned flat and soulless? Sure, they post the occasional Alain Renaudin's insight: Yes! Wake up brands! See on http://www.linkedin.com
Want To Find Brand Ambassadors? Start With Your Employees
See on Scoop.it - Alain Renaudin The 2012 Edelman Trust Barometer, a trust and credibility survey that collects data from more than 30,000 people, found that regular rank-and-file company employees have more credibility than executives.Alain Renaudin's insight:Several years ago, I organised a conference under the theme "your first customer is the internal". It is also your ... Continue reading Want To Find Brand Ambassadors? Start With Your Employees
Who benefits from City Branding? - Demain La Ville - Bouygues Immobilier
See on Scoop.it - Alain Renaudin See on http://www.demainlaville.com
Hierarchy of local communication media
See on Scoop.it - Alain Renaudin Alain Renaudin's insight: Baromètre EpiceumHarris Interactive de la communication locale. Survey conducted online from 4 to 13 June 2013, based on the Harris Interactive access panel. Sample of 1000 individuals representative of the French population, aged 18 and over. Quota method and adjustment applied ... Continue reading Hiérarchie des supports de la communication locale
Which Country Has The World's Best Reputation?
See on Scoop.it - Alain Renaudin If reputations are like shadows, as Abraham Lincoln wrote, which country casts the longest one? The REPUTATION INSTITUTE press release (author of the study): http://w1p.fr/132022 The article http://www.huffingtonpost.com
Attracting 'talent' out of Paris: the great challenge of territorial branding | Slate
See on Scoop.it - Alain Renaudin Our territories, companies like any other?See on http://www.slate.fr
[Feature] 13 French initiatives that enhance reality and your daily life - Maddyness
See on Scoop.it - Alain Renaudin Maddyness has selected 13 French initiatives that confirm that France is well placed in the field of augmented realityAlain Renaudin's insight:let yourself be augmented ...See on http://www.maddyness.com
5 Startup Founders Reveal Their Best Company Culture Tips
See on Scoop.it - Alain Renaudin We spoke with startup founders known for instilling strong culture for tips on building culture at every stage of a startup.See on mashable.com