ATLANTA, G.A., Jan. 20 /CSRwire/ - Today, the Biomimicry Institute and the Ray C. Anderson Foundation announce that the Biomimicry Global Design Challenge is open to registrants, who are invited to submit commercially viable, nature-inspired solutions to our global food system challenges. The grand prize, to be awarded in 2016, is $100,000. Our hope is … Continuer la lecture de Biomimicry Global Design Challenge
Communication
Bloomberg Billionaires
See on Scoop.it - Alain Renaudin The Bloomberg Billionaires Index is a daily ranking of the world's richest people. Alain Renaudin's insight: whaouh, bel exemple d'infographie, dataviz & Co ... See on http://www.bloomberg.com
Feeling Your Consumer: What Marketers Are Missing About Making Emotional Connections
See on Scoop.it - Alain Renaudin Douglas Van Praet discusses the neurological nature of empathy and how marketers often focus on competition at the expense of real connections. See on http://www.fastcocreate.com
The Psychology of Color in Marketing and Branding | Help Scout
See on Scoop.it - Alain Renaudin The psychology of color as it relates to persuasion is one of the most interesting—and most controversial—aspects of marketing. See on http://www.helpscout.net
Le personal branding, l’avenir de l’homme 2.0 ? | Le Cercle Les Echos
See on Scoop.it - Alain RenaudinAlain Renaudin's insight:Chacun devient ou veut devenir une marque, à l'époque du moi-media, ce n'est pas étonnant. Mais inversement, et c'est très important, les marques ont également intérêt à s'incarner, se ré-incarner, se ré-humaniser. Pour être plus chaleureuses, plus affectives, plus crédibles et sincères dans leurs engagements sociétaux notamment. Si … Continuer la lecture de Le personal branding, l’avenir de l’homme 2.0 ? | Le Cercle Les Echos
Those Who Stand for Nothing Fall for Anything
See on Scoop.it - Alain Renaudin I've been trying to put my finger on the problem with so much of the social content brands put out into the world. Why does it seem so damned flat and soulless? Sure, they post the occasional Alain Renaudin's insight: Yes ! Debout les marques ! See on http://www.linkedin.com
Want To Find Brand Ambassadors? Start With Your Employees
See on Scoop.it - Alain Renaudin The 2012 Edelman Trust Barometer, a trust and credibility survey that collects data from more than 30,000 people, found that regular rank-and-file company employees have more credibility than executives.Alain Renaudin's insight:Il y a plusieurs années, j'organisais une conférence sous le thème "votre premier client, c'est l'interne". C'est aussi votre … Continuer la lecture de Want To Find Brand Ambassadors? Start With Your Employees
A qui profite le City Branding ? – Demain La Ville – Bouygues Immobilier
See on Scoop.it - Alain Renaudin See on http://www.demainlaville.com
Hiérarchie des supports de la communication locale
See on Scoop.it - Alain Renaudin Alain Renaudin's insight: Baromètre EpiceumHarris Interactive de la communication locale. Enquête réalisée en ligne du 4 au 13 juin 2013, à partir de l’access panel de Harris Interactive. Echantillon de 1000 individus représentatifs de la population française, âgés de 18 ans et plus. Méthode des quotas et redressement appliquée … Continuer la lecture de Hiérarchie des supports de la communication locale
Which Country Has The World’s Best Reputation?
See on Scoop.it - Alain Renaudin If reputations are like shadows, as Abraham Lincoln wrote, which country casts the longest one? Le communiqué de presse REPUTATION INSTITUTE (auteur de l'étude): http://w1p.fr/132022 L'article http://www.huffingtonpost.com
Attirer les «talents» hors de Paris: le grand défi du branding territorial | Slate
See on Scoop.it - Alain Renaudin Nos territoires, des entreprises comme les autres?See on http://www.slate.fr
[Dossier] 13 initiatives françaises qui augmentent la réalité et votre quotidien – Maddyness
See on Scoop.it - Alain Renaudin Maddyness a sélectionné 13 initiatives françaises qui confirment que la France est bien placée dans le domaine de la réalité augmentéeAlain Renaudin's insight:laissez-vous augmenter ...See on http://www.maddyness.com
5 Startup Founders Reveal Their Best Company Culture Tips
See on Scoop.it - Alain Renaudin We spoke with startup founders known for instilling strong culture for tips on building culture at every stage of a startup.See on mashable.com
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