{"id":891,"date":"2013-10-20T20:16:19","date_gmt":"2013-10-20T18:16:19","guid":{"rendered":"http:\/\/newcorpconseil.com\/2013\/10\/20\/want-to-find-brand-ambassadors-start-with-your-employees\/"},"modified":"2013-10-20T20:17:26","modified_gmt":"2013-10-20T18:17:26","slug":"want-to-find-brand-ambassadors-start-with-your-employees","status":"publish","type":"post","link":"https:\/\/newcorpconseil.com\/en\/2013\/10\/20\/want-to-find-brand-ambassadors-start-with-your-employees\/","title":{"rendered":"Want To Find Brand Ambassadors? Start With Your Employees"},"content":{"rendered":"<p>See on <a style='font-weight:bold;font-size:18px;' href='http:\/\/www.scoop.it\/t\/www-newcorpconseil-com\/p\/4009580181\/want-to-find-brand-ambassadors-start-with-your-employees'>Scoop.it<\/a> - <a href='http:\/\/www.scoop.it\/t\/www-newcorpconseil-com'>Alain Renaudin<\/a><br \/><a href='http:\/\/www.scoop.it\/t\/www-newcorpconseil-com\/p\/4009580181\/want-to-find-brand-ambassadors-start-with-your-employees'><img src='http:\/\/img.scoop.it\/9PudmhBsgu3ysHxWxHX3DDl72eJkfbmt4t8yenImKBXEejxNn4ZJNZ2ss5Ku7Cxt' \/><\/a><\/p>\n<blockquote><p> The 2012 Edelman Trust Barometer, a trust and credibility survey that collects data from more than 30,000 people, found that regular rank-and-file company employees have more credibility than executives.<\/p><\/blockquote>\n<p><\/p>\n<div style=\"background-color:#E3E3E3;background-image:url('http:\/\/www.scoop.it\/resources\/img\/v3\/white_quote.png');background-position:10px 10px;background-repeat:no-repeat;margin-top:10px;line-height:17px;word-wrap:break-word;-webkit-hyphens:auto;padding:10px 10px 10px 42px;\">\n<div style=\"margin-left:0;\"><b>Alain Renaudin<\/b>s insight:<\/div>\n<div style=\"margin-left:0;\">\n<p style=\"margin-left:0;\">\n<p>Several years ago, I organised a conference under the theme \"your first customer is your intern\". It is also your first ambassador, your first media, your first salesman ... your first partner! Especially when times are tough. Making your customers fans of the brand is good, making your employees fans of the brand is even better, and making the company a fan of its employees is good too!<\/p>\n<\/p>\n<\/div>\n<\/div>\n<p>See on <a href='http:\/\/www.forbes.com\/sites\/ekaterinawalter\/2013\/10\/15\/want-to-find-brand-ambassadors-start-with-your-employees-2\/'>www.forbes.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>See on Scoop.it - Alain Renaudin The 2012 Edelman Trust Barometer, a trust and credibility survey that collects data from more than 30,000 people, found that regular rank-and-file company employees have more credibility than executives. Alain Renaudin's insight: Several years ago, I organised a conference on the theme \"Your first customer is your internal customer\". It was ... <a href=\"https:\/\/newcorpconseil.com\/en\/2013\/10\/20\/want-to-find-brand-ambassadors-start-with-your-employees\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Want To Find Brand Ambassadors? Start With Your Employees<\/span><\/a><\/p>","protected":false},"author":30655367,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[193035161,193035177,1179733],"tags":[],"class_list":["post-891","post","type-post","status-publish","format-standard","hentry","category-communication-la-pige","category-economie-la-pige","category-partages"],"jetpack_publicize_connections":[],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p26Z45-en","amp_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/posts\/891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/users\/30655367"}],"replies":[{"embeddable":true,"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/comments?post=891"}],"version-history":[{"count":1,"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/posts\/891\/revisions"}],"predecessor-version":[{"id":892,"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/posts\/891\/revisions\/892"}],"wp:attachment":[{"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/media?parent=891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/categories?post=891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newcorpconseil.com\/en\/wp-json\/wp\/v2\/tags?post=891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}