{"id":512,"date":"2013-09-01T16:10:26","date_gmt":"2013-09-01T14:10:26","guid":{"rendered":"http:\/\/alainrenaudin.wordpress.com\/?p=512"},"modified":"2016-04-17T21:18:21","modified_gmt":"2016-04-17T19:18:21","slug":"newcorp-conseil","status":"publish","type":"post","link":"https:\/\/newcorpconseil.com\/en\/2013\/09\/01\/newcorp-conseil\/","title":{"rendered":"NewCorp Consulting ?"},"content":{"rendered":"

NewCorp Conseil is a consulting firm positioned\u00a0at the crossroads between communication and opinion strategies<\/strong>A mix between consulting, communication agency and research institute, convinced that it is necessary to recreate the link, the trust and the proximity between brands\/companies\/public institutions and their public stakeholders.<\/p>\n

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We need to listen more to be heard.<\/span><\/h1>\n<\/blockquote>\n

At a time when reputation, global performance, social and environmental responsibilities and the necessary changes in models and organisations are at stake, communication, particularly corporate communication, must be rethought, renewed and, why not, reinvented. And to be more inventive, more credible, more effective, it must be less top-down, less unidirectional, less pretentious. It must be more conversational, more attentive, more in tune with the times and the opinions it addresses. To be more credible, more pragmatic and more effective. Communication is not (no longer) about sending messages to your targets, it is about discussing, sharing, exchanging, it is about communicating.\u00a0with<\/strong><\/span>\" .<\/p>\n

Sociological analyses of opinion and the expectations of citizens and professionals are often very fascinating and relevant, but are not sufficiently exploited and valued to answer the \"so what\" question, to be translated into operational recommendations and action methodologies. For its part, \"communication\" must, more than ever, take the time and allocate resources to become fully immersed in the feelings, needs and behaviours of the environment, listen more to be better heard, put all its actions in resonance, take inspiration from the zeitgeist, and constantly seek the right tone and posture.\u00a0For right ideas and not just ideas<\/em>.<\/p>\n

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Get into positive resonance.<\/span><\/h1>\n<\/blockquote>\n

An ambitious approach, even a little provocative, above all proactive, to innovate and bring in a different perspective, other ways of thinking. And because multiculturalism should be considered as a source of inspiration, multicompetence as a factor of success, and decompartmentalisation as a necessity, NewCorp Conseil works in synergy and collective intelligence with a network of privileged partners and tailor-made teams, to optimise the global performance expected by clients.<\/p>\n

NewCorp Conseil recommends its clients to assert themselves, to take a stand, to display their convictions, to be active, to mobilise, to get involved... so NewCorp also displays opinions and convictions, recommendations, suggestions or simply reactions to the window of the world around us, like an open book. This is why you will find \"\u00a0editorials<\/span><\/strong>\u00a0\"and freelance writing. Enjoy your reading!<\/p>\n

NewCorp Conseil's approach:<\/strong><\/span><\/p>\n